An Advertising Method, Which Eliminates Plastic Bags

Translucent Advertising, a newly created advertising company dedicated to conserving the environment, has devised an innovative and eco-friendly advertising solution which will greatly reduce the need for plastic bags. The goal is to provide advertisers’ with an ecological solution that will benefit their exposure on a daily basis. Translucent Advertising will provide 100% compostable t-shirt bags, known as “BAG-ADS”. Bag-Ads will be distributed to all brick and mortar locations (i.e., retail, grocery stores, gas stations, etc) within select networks at no cost for daily usage by store customers. Bag-Ads will contain prime advertising space which will be available for companies seeking to maximize their brand exposure in specific markets.

According to Translucent Advertising’s CEO Camilo Ferro, “Bag-Ads present potential advertisers with a rare win-win opportunity to be both business savvy and eco-friendly in today’s environmentally conscious society. Not only do Bag-Ads make plastic bags obsolete, they also serve as mobile billboards for company advertisers who wish to market their product or service on a local level with daily impressions.”

Made using only naturally compostable materials, Bag-Ads are 100% compostable which will decompose in a controlled composting environment in 10-45 days, leaving no harmful residues behind. Certified by the Biodegradable Products Institute to meet the ASTM D6400 specification, Bag-Ads are GMO free and do not contain polyethylene. Bag-Ads vary in size according to the needs of each individual brick and mortar location.

Brick and mortar locations which are in agreement with Translucent Advertising receive Bag-Ads at no cost, immediately saving the stores money and removing the need to use plastic bags. Advertisers are guaranteed daily impressions with Bag-Ads. As a result of the increased exposure, companies are given the opportunity to increase their profits.

Continually working towards a greener future, Translucent Advertising is determined to do its part to save the environment through “Going Green with Bag-Ads.”

About Translucent Advertising:

Translucent Advertising aims to eliminate the need for plastic bags all over the world. Translucent Advertising’s “Going Green with Bag-Ads” is open to any company searching for an affordable and eco-friendly advertising solution. Translucent Advertising’s “Going Green with Bag-Ads” advertising method is patent-pending.

For additional information, please visit Translucent Advertising’s website:

http://www.translucentadvertising.com or email: mjrichmond@traslucentadvertising.com

via 3blmedia.com

IEMA Approved CSR Practitioner Workshop, February 9-10, 2010

The Centre for Sustainability and Excellence (CSE) in North America is proud to announce it will be hosting its IEMA Workshop titled, “Certified CSR Practitioner IEMA Approved”, on February 9-10, 2010 for the second time in Chicago.

This certified workshop will give participants the opportunity to earn a certificate designating them as Qualified to originate and manage a Corporate Responsibility and Sustainability program within their organization. The CSE workshop is certified by the Institute of Environmental Management and Assessment (IEMA), and is designed for all professionals responsible for the management of CSR, Marketing, and Public Relations activities. General Managers, Public Relations Managers and Sustainability and Environmental Professionals can advance their Sustainability understanding, acquire the skill and knowledge that will bring added value and authenticity to their company, and also earn an official business qualification through this two-day workshop.

With specialized, detailed and highly focused training, the CSE workshop will cover:

• CSR/Sustainable Development Concepts & its Return on Investment

• Global Warming & Climate Change Issues

• Future trends & legislation in the U.S. & Worldwide on Corporate Responsibility

• The Stakeholder Approach & CSR

• CSR Communication & Reporting

• Global Standards/Models/Guidelines & Tools for practical CSR integration (GRI, UN Global Compact, EFQM)

• A CSR Action Plan for your organization (prerequisite for CSR practitioner Qualification)

More than 80 Professionals from 5 continents have already joined this unique workshop, which is designed for all professionals responsible for the Sustainable Management of their organizations. The certified workshop, launched in Europe and expanded in many different countries successfully by CSE, represents a stepping-stone for organizations that want to implement Sustainability into their operations gradually, one-step at a time. September’s CSR Practitioner Workshop was certified as carbon neutral and attracted an eclectic group of professionals, ranging from CSR Managers to University Directors, and finally CSR media.

To request additional information or register in the next workshop contact CSE at research@cse-net.org or info@cse-northamerica.org .

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