Leading Charities – EarthShare, Canadian Breast Cancer Foundation, And Do Something Join Better The World

The Canadian Breast Cancer Foundation, EarthShare and Do Something are the newest editions to the Better The World family.  New causes are now featured on the Better The World site ranging from “Increase Your Green” to “Keep Toxins Out Of The Classroom” to “Run for the Cure”.  The money raised by Better The World members supporting these causes will benefit breast cancer patients and contribute towards finding a cure; give parents and teachers critical tips to protect their children at school; and, get young people competing to become the most green.

“We are excited to be working with our three newest charity partners, the Canadian Breast Cancer Foundation, EarthShare and Do Something,” said Elissa Beckett, charity director and co-founder, Better The World.  “Our tools allow them to attract new supporters that have no time or money to give.  These new supporters can now financially support their favorite cause for free.  As charity leaders, they are leveraging the power of the web to not only raise awareness of breast cancer, the environment and the power of volunteering, but to raise money too.”

About Better The World:
Better The World is a global technology, consulting and specialty media social enterprise that creates innovative cause solutions for not-for-profit and for-profit organizations. Better The World strives to improve stakeholder engagement, loyalty and goodwill through it’s three primary lines of business; a social fundraising software platform; a social citizen based advertising network; and innovative cause consulting services. The company also operates an international consumer website where Internet users can raise money for more than 20 local and international charities, just by surfing the web. For more information, visit
http://www.bettertheworld.com
.

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Cause Marketing Measurement Event: Techniques for Practical Implementation

Date:  December 8 at 1:30 pm EST

Transactional cause marketing drives sales. Employee engagement attracts recruits. Corporate social marketing changes behaviors and enhances reputations. At least that’s the promise — but how do you know if it’s happening with your programs? And when it does, how can you quantify it?

Join Farron Levy, president of True Impact — a leading provider of web-based tools and support services for measuring corporate citizenship programs — to learn simple measurement techniques for measuring the social, financial, and environmental value of cause marketing programs to prove value, promote continuous improvement, and guide program investment and budgeting.

Speaker Profile: Farron Levy, Founder & CEO

Farron Levy is president of True Impact (www.trueimpact.com), a leading provider of web-based tools and consulting support to help organizations measure the social, financial, and environmental return on investment (ROI) of their programs, activities, and operations. Typically applied to community investment, environmental, human resource, or other corporate citizenship initiatives, True Impact’s “triple bottom line” evaluations have been adopted by clients such as Allstate, Cox Communications, Deloitte, Home Depot, PNC Bank, Verizon, and their nonprofit partners.

Farron was formerly a partner and director of cost-benefit-analysis services at CSR consultancy SmithOBrien; co-founder and president of a web-based yield-management service for the restaurant industry; and an analyst with Industrial Economics, Inc., an environmental and economic consulting firm.

Farron has also managed urban economic development projects for the Commonwealth of Massachusetts, Social Venture Network, and CitySkills, Inc. (where he was executive director); and served as an advisor to City Year, New Profit, Inc., and CitySoft. He is on the faculty of Boston College’s Center for Corporate Citizenship, where he teaches coursework on ROI evaluation. Farron earned an MPP from Harvard University, and a BS with university honors from Carnegie Mellon University.
 

Click here to register today | Mail-in Form

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PeaceKeeper Holiday Gift Box is the Perfect Present for the One you Love and For The World

PeaceKeeper Cause-Metics is an enterprising philanthropic brand which makes donations to women’s health advocacy and urgent human rights issues. PeaceKeeper funds women who have been indentured or who live on a dollar a day. Therefore, what is important about PeaceKeeper is that we source raw ingredients like rosemary and spearmint from third world farmers and give micro-credit loans to the families of those farmers. This is called Beauty For Humanity –Good For You & Good For The World! 

Now That’s Beautiful™.

PeaceKeeper Cause-Metics™ Holiday Care Packages are perfect holiday gifts that let you experience our award winning, 75% organic, mineral-based makeup line, and leave you wanting more. Each care package consists of a PeaceKeeper lipstick, nail polish, and a lip gloss. 

THE DIPLOMAT CARE PACKAGE COLORS LOOK BEST ON…

Blondes and women with fair skin tones. 

The Diplomat Care Package has lighter shades nestled inside an adorable little box with a bow on top and a personalized gift card inside. Included in the Diplomat Care Package are:

-PeaceKeeper Content Lipstick

Medium toned dusty rose

-PeaceKeeper Tranquil Nail Polish

Baby-Slipper Pink, French Manicure Nail Paint

-PeaceKeeper Stillness Lip Gloss

Stunning gold-dust gloss 

THE VISIONARY CARE PACKAGE COLORS LOOK BEST ON…

Brunettes, women with olive complexion, and women of color. 

The Visionary Care Package has darker shades nestled inside an adorable little box with a bow on top and a personalized gift card inside. Included in the Visonary Care Package are:

-PeaceKeeper Paint Me Wise Lip Paint

Our best-selling classic medium burgundy

-PeaceKeeper Paint Me Grateful Nail Paint

A stunning, sophisticated purple-gray

-PeaceKeeper UNIFEM Lip Gloss

A classic sheer burgundy gloss to enhance the Paint Me Wise Lipstick

Donations go to UNIFEM funds to end violence against women 

To learn more about PeaceKeeper and to order PeaceKeeper’s Holiday Care Packages visit them at www.iamapeacekeeper.com.

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