CSR Minute: Panduit + Cisco = LEED Gold; Women’s Banking Center for Microfinance Leadership

Corporate Social Responsibility News: Panduit + Cisco = LEED Gold HQ; Wharton School + Women’s World Banking Center for Microfinance Leadership = Future Plans

Posted via web from 3BL Media, CSR News, and Emily

Award-Winning Author, Blogger and Corporate Strategist Christine Arena To Produce Segments For 3BL TV, 3BL Media’s New Web Video Channel Launching This Month | 3BL Media

(3BLMedia/theCSRfeed) Northampton, MA – February 19, 2010 -3BL Media, the experts in corporate social responsibility (CSR), sustainability and cause marketing communications, today announced that one of the most-respected voices in CSR, Christine Arena, will join their editorial team for the launch of 3BL TV (Triple Bottom Line TV), a Web video channel scheduled to debut this month. 

Christine is an award-winning author, syndicated blogger and corporate strategist whose books, The High-Purpose Company (Collins, 2007) and Cause for Success (New World Library, 2004), as well as her “Case in Point” blog, separate the strategies and companies that make a positive difference from those that don’t. Christine’s work appears on websites including The Christian Science Monitor, Global Post, Fast Company, Ethical Corporation, APEsphere and others. Her purpose is to inspire stakeholder activism and a greater level of transparency amongst America’s powerful corporations.
 
Regular segments to be produced by Christine for viewing on 3BL TV include: 

• “Case in Point” – A web video edition of her highly-regard blog, through which Christine will raise awareness of critical corporate responsibility-related issues, and prompt companies and viewers to take positive action.

• “CSR Dialogue” – A series of in-depth interviews with the most provocative movers and shakers that are changing business now.

• “Dairy of a Start-Up” – A vlog detailing Christine’s foray from blogger and strategist to world-changing entrepreneur, that will demonstrate the trials and tribulations related to starting a venture-financed high-purpose company and hopefully inspire others to follow their dreams. 

“Now more than ever before, people need to understand the importance of investing in, buying from and otherwise supporting corporations that authentically embrace sustainable business models,” said Christine. “Since 3BL’s goal is to help facilitate this movement through the power of media, it makes perfect sense for us to collaborate. Our goals are tightly aligned.”
 
In discussing the reasons why she chose to partner with 3BL Media to produce these new web video segments, Christine commented, “In my mind there is no comparison between the engaging communications platform that 3BL Media provides and what’s presently offered by competitors in the socially responsible media space. 3BL’s combination of superior content, innovative multi-media and vast distribution potential truly stands apart.” 
 
About 3BL Media
3BL Media is the leading CSR (Corporate Social Responsibility), sustainability, and cause marketing communications company. The company’s experienced team of professionals helps organizations—from nonprofits to multinational corporations—have a positive influence on society and the environment through information sharing that leverages the most cutting-edge technology and social media. 3BL Media defines, builds and refines the tools and methods necessary to help organizations communicate their commitment to the Triple Bottom Line in the way stakeholders want and need to know. For additional information, please visit:
 
http://3blmedia.com
http://twitter.com/3BLMedia
http://facebook.3blmedia.com
http://linkedin.3blmedia.com
 
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Press Contact:
Steven Wright-Mark
Schwartz Public Relations
steven@schwartzpr.com
212-677-8700 x29
http://twitter.com/SchwartzPRnyc
 
3BL Media Contact:
John Howell
jhowell@3blmedia.com
866-508-0993 x113
 

Posted via web from 3BL Media, CSR News, and Emily

3BL Media Announces Launch of 3BL TV, Featuring Web Video Content from CSR’s Most Influential Bloggers – Christine Arena, Chris Jarvis, and Fabian Pattberg | 3BL Media

(3BLMedia/theCSRfeed) – Northampton, MA – January 27, 2010 – 3BL Media, the experts in corporate social responsibility (CSR), sustainability and cause marketing communications, today announced plans to launch 3BL TV (Triple Bottom Line TV), a Web video channel scheduled to debut next month.  At the core of the channel’s programming will be regular video segments produced by Christine Arena, Chris Jarvis, and Fabian Pattberg, who are recognized as the most respected and widely read bloggers covering topics related to CSR and sustainability.

“3BL Media’s initial foray into Web video, the CSR Minute, is now recognized as the leading daily Webcast for CSR news and information,” said Greg Schneider, co-founder and CEO, 3BL Media. “With the launch of 3BL TV, we are building on that success and increasing our reach as a media company at the intersection of CSR, social media and web video.”

Programming on 3BL TV will include:

• theCSRminute – a daily video digest of CSR and sustainability news

• theCSRreport – an in-depth look at the CSR world via company profiles and interviews.

• CSRunscripted – personal essays featuring viewpoints, opinions, and insights.

About the Featured Contributors:

Christine Arena – corporate strategist, syndicated blogger, and award-winning author whose books include The High-Purpose Company: The Truly Responsible (and Highly Profitable) Firms That Are Changing Business Now (Collins, 2007), and Cause for Success: 10 Companies that Put Profit Second and Came in First (New World Library, 2004). Christine’s “Case in Point” blog, which separates the strategies and companies that make a positive difference from those that don’t, is currently published on a number of major business news websites.

Chris Jarvis – keynote speaker, consultant, and author of the Realizing Your Worth blog that focuses on CSR and corporate volunteering. In working with business and non-profits to create outstanding volunteer programs, Chris presents examples and practices that create value for companies while providing important benefits to the community.

Fabian Pattberg – a sustainability, CSR, and social media professional with many years experience whose expertise includes managing the production of multiple sustainability/CSR reports; planning and coordination of stakeholder engagement campaigns; advising companies on their CSR strategy/ implementation; and the use of social media for companies to promote their sustainability credentials.

”I’m excited to be working with Christine, Chris, and Fabian,” said John Howell, Editorial Director, 3BL Media. “Their experienced, authoritative voices brought to Web video on 3BL TV will allow 3BL Media to further support our mission of raising awareness for the importance of corporate responsibility.  This venture brings our viewers and readers beyond the CSR Minute’s headlines, to in-depth profiles and interviews, opinion, and analysis.”

About 3BL Media
3BL Media is the leading CSR (Corporate Social Responsibility), sustainability, and cause marketing communications company. The company’s experienced team of professionals helps organizations—from nonprofits to multinational corporations—have a positive influence on society and the environment through information sharing that leverages the most cutting-edge technology and social media. 3BL Media defines, builds and refines the tools and methods necessary to help organizations communicate their commitment to the Triple Bottom Line in the way stakeholders want and need to know.  For additional information, please visit:

http://3blmedia.com
http://twitter.com/3BLMedia
http://facebook.3blmedia.com
http://linkedin.3blmedia.com

Press Contact:
Steven Wright-Mark
Schwartz Public Relations
steven@schwartzpr.com
212-677-8700 ext. 29
http://twitter.com/SchwartzPRnyc

3BL Media Contact:
Greg Schneider
gschneider@3blmedia.com
866-508-0993 ext. 113
http://twitter.com/Greg_Schneider

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